Scalene
Brand Refresh, Styleguide


Scalene are experts in maximising the performance of retail spaces and provide strategy, process design and analytic services to help retailers optimise their performance and leverage data effectively in their day-to-day decision making.

The brand refresh needed to bring the brand into a more technical space to align with their new brand strategy ‘Retail Space Intelligence’.  

Combining the advisory and platform elements of the Scalene solutions business to create optimised outcomes for their clients. The 'S' shape spins when animated, this represents an optimisation engine. Scalene is always taking new information and improving systems, it is a continual and ever evolving process.

SERVICES
Brand Refresh and Styleguide.


CREDITS
Designed at The Royals.

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Zoe Bonwick© 2024 
Melbourne, Australia